To my knowledge, Montezuma’s Revenge is the scorching runs that you get when you drink tainted (heh heh) Mexican tap water. I’m not sure the marketing geniuses at this company thought about that when picking this name for their chips.  Further evidence of their extreme marketing prowess is that they have shown Mama Zuma as being a scantily clad hot brunette.  Snack food, with a name that sounds like slang for diarrhea, which is personified by a strangely arousing hot cartoon woman?  That all makes total sense to me.  Now if you’ll excuse me, my bowl of Buttnugget CrunchGrundle-Os is getting soggy.

Wow.  Really?  This sounds like it came out of a dicsussion in a porno.

“Doctor, my throat hurts.  Is there anything you can do for me?”

“Just relax baby.  I’m gonna give you my soothing organic throat coat.”

Hmmm…I think I should pitch that to the Throat Coat folks as an idea for their next commercial.